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Concrete Wall

SMM Specialist

Yerevan, Armenia

Job Type: Full Time

About the Role

Our Partner GoToArmenia is looking to hire a motivated “SMM Specialist”. As a Social Media Specialist, you will be responsible for developing and implementing company’s Social Media strategy in order to increase company’s online presence and improve company’s marketing and sales efforts.

Job Responsibilities

  • Manage projects’ social media platforms (Facebook, Instagram, Vkontakte and more)

  • Generate, edit, publish, and share content daily, maintaining appropriate tone of voice

  • Actively engage with the online community and respond to their comments, messages promptly and in a constructive way according to the KPIs set

  • Stay up to date with the latest social media best practices and technologies

  • Distinguish content pillars that will guide the social marketing strategy

  • If necessary, take trips to Dilijan, Tatev for event live streaming, Reels creating, etc.

Required qualifications

  • Higher education in Business, Marketing or similar spheres

  • At least 2 years of work experience in SMM

  • Excellent knowledge of social media platforms

  • Perfect knowledge of Armenian, English and Russian languages

  • Ability to generate and edit creative trilingual content (text, image, video)

  • Copywriting skills and basic knowledge of at least one design tool (e.g. Adobe Illustrator, Adobe Photoshop, CorelDRAW, etc.)

  • Good understanding of social media KPIs

  • Ability to manage multiple projects at once

  • Excellent time-management skills

  • Creative mind and a team player

  • Excellent skills in story-telling and reporting

  • Highly responsible and extremely attentive to details.


To apply for this role, please send your CV to mentioning “SMM Specialist” in the subject line. *Only shortlisted candidates will be contacted back.

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